This is a sports media platform specializing in NFL and college football, launched in mid-August 2023. Managed with WordPress, it draws 25 million monthly visitors primarily from Google and Newsbreak, and generates roughly $346,000 in monthly revenue. The site's primary revenue streams are affiliate marketing and display ads, leading to an average monthly profit of $209K. The team, ranging from HR to editorial, is supported by external SEO and advertising agencies.

Despite its recent inception, only covering one NFL season, this brand has significant growth potential, notably in social media and direct sales. The owner is considering a sale to reallocate capital for other investments. Potential investors should note the need for ongoing content innovation and the uncertain future of the current team. This represents a valuable investment opportunity in the sports media sector.

Operational Overview

• Team Composition:
  ‍
  
  • Ownership and Management: Includes an HR Manager, Director of Editorial, CPA, and Social Media Manager.
    
    
  • Content Team: Commissioned writers with moderate to high football expertise.
    
    
  • Business Team: Manages revenue, advertising strategies, video content, and more.
    
    
  • External Teams: Third-party advertising agency and SEO team.
    
    
• 3-Month Average Monthly Traffic:
  • 22,733,000
  visitors from Google Organic & Newsbreak (Content Syndication)

• Domain
• Website
• Content
• Syndication account