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Founded in February 2012, this company operates within the SEO industry, specializing in Digital PR and backlink services. It offers a digital marketplace that caters primarily to digital agencies and in-house SEO marketers, enabling them to purchase PR services on a one-time or subscription basis. Leveraging a sophisticated tech stack, including React.js for frontend and Laravel & PHPmyadmin for backend, the company ensures efficient and automated service delivery, resulting in impressive EBITDA margins of 25-30%.
Operational Efficiency
The business's highly automated operational model minimizes the need for daily management, making it an attractive low-maintenance investment. This automation extends across the entire order fulfillment process, ensuring fast and efficient service delivery.
Market Position and Competitive Edge
The company has established a strong presence in the growing Digital PR and SEO market, competing with notable entities like The Hoth, NO BS Marketplace, and Loganix. It stands out due to its advanced automation and streamlined processes, honed since its inception in 2012.
Growth Prospects
With significant growth opportunities ahead, particularly through the addition of a dedicated sales team, the business is poised to enhance its market penetration and customer engagement. This strategic move is expected to significantly boost annual revenues, leveraging the platform's already strong market appeal and effectiveness.
Financial Performance
The company showcases strong financial performance with consistent revenue growth, attractive EBITDA margins, and significant profitability. The asking price is $400,000, with valuation multiples of 3.2x EBITDA and <1x Revenue. It has demonstrated a 38% annual growth rate with TTM gross revenue of $456,000 and net profit of $123,000. The financial trajectory indicates effective market penetration and expansion strategies, appealing to potential investors or buyers.
The company showcases strong financial performance with consistent revenue growth, attractive EBITDA margins, and significant profitability. The asking price is $400,000, with valuation multiples of 3.2x EBITDA and <1x Revenue. It has demonstrated a 38% annual growth rate with TTM gross revenue of $456,000 and net profit of $123,000. The financial trajectory indicates effective market penetration and expansion strategies, appealing to potential investors or buyers.