Sample listing. This page uses demonstration data to show how listings work. It is not a real business for sale.
eCommerceSampleListed 2026-09-12

Shopify pet-accessories brand, 4 years, repeat buyers

SAMPLE LISTING. Branded pet-accessories store on Shopify with 38% repeat purchase rate and a 31k email list. Verified Shopify revenue and ad spend.

Asking price
$265,000
TTM revenue
$291,350
TTM net profit
$79,688
Price / profit
3.3x
Monthly sessions
504
Age
4 yrs
Owner hours
15/week

Overview

Sample listing with demonstration data.

Private-label collars, leads and beds made by two suppliers. A 3PL ships orders; a virtual assistant handles customer service.

  • Strong Q4 seasonality
  • 38% repeat purchase rate
  • 31k email subscribers
  • 3PL fulfilment

Key data

Business model
eCommerce
Niche
Pet accessories
Started
2022
Website
Shared after NDA
Monetization
Direct-to-consumer sales
Monthly visitors
504
Inventory
Holds inventory
Email subscribers
31k
Team
Owners + VA + 3PL
Tech stack
Shopify, Klaviyo, ShipBob
TTM revenue
$291,350
TTM net profit
$79,688
Owner hours per week
15

Evidence

MetricStatusEvidenceChecked
RevenueVerifiedShopify reportsSep 15, 2026
ProfitPartially verifiedShopify + ad accounts; COGS invoices pendingSep 15, 2026
TrafficVerifiedGA4 read-only accessSep 15, 2026
OwnershipVerifiedShopify and trademark ownershipSep 15, 2026

Profit & loss

Verified Shopify reports, ad accounts and bank statements · checked Sep 15, 2026

Category-level figures. Line items and vendors unlock after the NDA.

Traffic & search

Google Analytics 4

VerifiedGoogle Analytics 4 (read-only access) · Sep 15, 2026

Channels

  • Paid social36%
  • Email22%
  • Organic search21%
  • Direct21%

Top countries

  • United States88%
  • Canada7%

Devices

  • Mobile79%
  • Desktop19%
  • Tablet2%

Top pages

Top pages are confidentialSign the NDA to unlock

Top keywords

Keywords are confidentialSign the NDA to unlock

Operations

Reason for sale
Owners want to focus on a second brand.
Transition support
60 days, supplier introductions.
Team
Owners + VA + 3PL
Tech stack
Shopify, Klaviyo, ShipBob
Owner hours
15 per week

What’s included

  • Shopify store and theme
  • Brand and US trademark
  • Supplier contacts
  • Email list
  • Inventory at cost (extra)

Growth opportunities

  • Amazon expansion
  • Subscription treats line
  • Wholesale to pet boutiques

Risks to consider

  • Paid ads drive a large share of new customers
  • Two suppliers in one region

Key questions

Why is the owner selling?

Owners want to focus on a second brand.

Confidential details

The business stays anonymous until you accept the non-disclosure agreement. It takes a minute and unlocks:

  • Business name and URL
  • Top pages and keywords
  • Line-item P&L and vendors
  • Documents list and data room
  • Seller notes and a call with the broker

Your acceptance is recorded with the time and date. The seller is told who viewed the details.

Talk to the broker

Make an offer or ask a question

We reply within one business day. No fees for buyers.

  • Every figure checked at the source
  • Seller vetted before listing
  • Escrow.com protects your payment
What would you like to do?

Private and confidential. We never share your details or publish anything without your OK.

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