Missed-call ROI calculator
How much are missed calls really costing you?
Most owners are shocked by this number. Drag the sliders, in 10 seconds you'll see how much revenue your business leaks every month from calls that ring out, and how much an AI receptionist could recover.
You're leaving on the table about
per year · $0/mo in lost jobs
The data behind missed calls
Why the number is bigger than you think
of calls to local service businesses go unanswered.
of callers who hit voicemail hang up without leaving a message.
of people whose call isn't answered never call back, they dial a competitor.
average value of a single missed call for a home-service business.
Sources: 411 Locals 2024 call-answer study (85 businesses across 58 industries; only 37.8% answered live); Invoca call-intelligence research; Forbes.
How the math works
Lost revenue = missed calls/week × 52 × average job value × close rate. We apply the recovery rate that an AI receptionist achieves once it answers every call and books the bookable ones, about 80%.
Free to embed
Put this calculator on your website
Free to use on any site, blog, or client report, just keep the link back. Copy the code and paste it where you want the calculator to appear.
Questions, answered
Frequently asked questions
How does this missed-call calculator work?
Enter your missed calls per week, your average job value, and how often you close an answered call. It estimates the revenue those missed calls cost you each month and year, and how much an AI receptionist could recover.
Where do the numbers come from?
411 Locals' 2024 call-answer study found 62% of calls to local service businesses go unanswered. Invoca finds 86% of voicemail callers hang up without leaving a message, and Forbes-cited research shows 85% of unanswered callers never call back. We apply your inputs against those benchmarks, and the sources are listed on this page.
Can I embed this calculator on my own site?
Yes, it's free. Scroll to “Put this calculator on your website,” copy the code, and paste it anywhere. The embedded version works on any site and links back to yourdomain.
How accurate is the recovery estimate?
It's a conservative model: it assumes an AI receptionist answers every call and recovers about 80% of the lost revenue at your stated close rate. Real recovery is often higher because callers who'd otherwise give up get answered.
Will you email or call me?
Only if you ask. The calculator is free with no email required. If you want a custom AI receptionist demo trained on your business, you can request one and we build it in 72 hours.
Keep exploring
Related free tools
Ready when you are
Want the leak plugged?
Get a free, custom AI receptionist demo in 72 hours. No credit card.
Get my free demo